We help/assist/support the process of creating and capturing value. And, selling 100% to a financial buyer may be the simplest to understand and the most consistent with all current stakeholders.
A financial buyer wants the ideal/perfect Business. And, they want it to continue being the ideal/perfect Business, i.e. they don't want anything to change.
Giving and helping are a primary source of fun/satisfaction for Employees, i.e. Employee Profit. And, giving to & helping Customers (sales) creates Customer Profit. The result: Economic Profit, the essence of creating/improving value.
Make tasks/duties/jobs more understandable. Make tasks/duties/jobs easier. Increase confidence, "I can do this!". Reduce stress, "This is fun!".
Improving employee productivity, loyalty & satisfaction ultimately improves retention & capability, which improves product/service quality, which increases Customer Profit, which increases ROIC, which creates/improves value.
Another way to understand the financial buyer is to remember that you achieve the highest return by investing 100% in the highest return asset. So, a financial buyer is trying to concentrate its investment in the highest Return On Invested Capital.
If your goal is: "Move the Business closer and closer to the ideal/perfect Business, then sell to the motivated Buyer at the optimum time." We can help.